Art Direction, Ideation & Conceptualisation
TVC, Print, Digital & Social Campaign
Client: Telekom Malaysia
Awards: Kancil 2019 – Bronze Musix & Sound Design on Digital Experiences
Celebrating Malaysia’s diverse cultures and languages in a split screen ad (which can also be played separately on two different phone screens) – telling the stories and journeys of ordinary people who’s paths interconnect and converge in the end.
The music, “Sejahtera Malaysia” was recorded in the six languages – Malay, English, Tamil, Chinese (Mandarin), Jaku Iban, and Kadazhan Dusun, combining the main languages of both Malaysia and East Malaysia.
More on the mechanics: http://tmsejahteramalaysia.my
2 min digital full video: